Microsoft Study finds US businesses are slow to take AI

A Microsoft survey of Business Leaders from nations has found US firms are especially slow to adopt AI technology. One standout result of the research is that German, British, Russian, Dutch, Swiss, and Italian business leaders are – as a whole – reporting they’re actively implementing, AI ahead of the usa. In reality, of business leaders from the nations surveyed, only France was behind the united states. The poll didn’t include all nations and is lacking several countries such as the likes of Japan, Canada, and Australia.

Obviously, the biggest omission is China. China and the US are leaders in AI development, but Microsoft’s study suggests that isn’t translating into adoption by American business. Another intriguing highlight in the research of Microsoft is the disparity in acceptance between low and high growth companies. Growth companies, defined as with double digit expansion, are over two times as likely to be using AI. AI is being used by 41 percent of high growth organizations compared to only 19 percent of low expansion. This disparity is the most prominent in Germany where 67 percent of large growth organizations are currently using AI compared to only 17 percent of low expansion.

Susan Etlinger, Industry Analyst with the Altimeter Group, stated:

“What is striking about the research would be the distinction between double digit growth firms and those with lower growth. Double digit growth companies are further along in their AI deployments, but additionally see greater urgency in using AI. They’re looking at an one to 3 year timeframe – frequently really centered on the coming calendar year. Lower growth organizations are looking at more of a 5 year timeframe. What this says to me is the more you know, the greater your sense of urgency will be.”

The majority of the businesses are in the exploring or experimenting phases on their AI travel. The competitive advantages to using AI are obvious, but it is worth starting small and scaling up deployments with time.

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